Bridging the Digital Divide - Beauty Edition
Opens Feb 17 2025 12:00 AM (EST)
Deadline Apr 9 2025 12:00 AM (EDT)
Description

MWF is dedicated to the growth of our entrepreneurs. MWF is a community development organization whose mission is to expand economic opportunity, empower the next generation, and celebrate and honor the accomplishments of Michigan women.

Michigan Women Forward is seeking applicants for a 6 - month once-a-week training course.

A well-designed training program will allow businesses to improve their small business proficiencies in the above-mentioned areas through a moderately paced, hybrid curriculum cohort learning model. 

MWF is dedicated to the growth of our entrepreneurs. MWF is a community development organization whose mission is to expand economic opportunity, empower the next generation, and celebrate and honor the accomplishments of Michigan women. 

Eligibility:

  • Must be a licensed professional (proof provided later in the application)
  • Establish in business a minimum of two years 

Training Course Program Overview:

  • Understanding the landscape of digital marketing
  • Learning the Platforms and Tools that you will use to grow your business
  • Organizing your digital assets and information
  • Digital marketing and website setup
  • Building your team roles and responsibilities for a digital landscape
  • Getting your business online with Google Search and Maps
  • Discovering your audience
  • Defining your measurement plan
  • Developing your online brand story
  • Being Discovered
  • What you are you selling
  • Content marketing and planning
  • Running your business online
  • Group advisement and support begin with program partnerships
  • Analytics: Industry Report Development
  • Reading reports that drive sales

Completion of the TA Program you will receive a completed website:

  • Online Infrastructure Setup
  • Functional Website
  • Digital Marketing Accounts Setup
  • Digital Marketing Strategy
  • Content Plan
  • Editorial Calendar
  • Digital Marketing Reporting
  • Digital Marketing Sales

After submitting your application

Applicants are committing to a six-month training course meeting once a week virtual for 2 hours.

Applicants who participate fully in the program will receive a Chrome Book.

Applicants will be notified by email if accepted into the program. 

If you have questions regarding the Bridging the Digital Divided - Beauty Edition,  please email Tanesia Greer at tgreer@miwf.org 

Apply

Bridging the Digital Divide - Beauty Edition


MWF is dedicated to the growth of our entrepreneurs. MWF is a community development organization whose mission is to expand economic opportunity, empower the next generation, and celebrate and honor the accomplishments of Michigan women.

Michigan Women Forward is seeking applicants for a 6 - month once-a-week training course.

A well-designed training program will allow businesses to improve their small business proficiencies in the above-mentioned areas through a moderately paced, hybrid curriculum cohort learning model. 

MWF is dedicated to the growth of our entrepreneurs. MWF is a community development organization whose mission is to expand economic opportunity, empower the next generation, and celebrate and honor the accomplishments of Michigan women. 

Eligibility:

  • Must be a licensed professional (proof provided later in the application)
  • Establish in business a minimum of two years 

Training Course Program Overview:

  • Understanding the landscape of digital marketing
  • Learning the Platforms and Tools that you will use to grow your business
  • Organizing your digital assets and information
  • Digital marketing and website setup
  • Building your team roles and responsibilities for a digital landscape
  • Getting your business online with Google Search and Maps
  • Discovering your audience
  • Defining your measurement plan
  • Developing your online brand story
  • Being Discovered
  • What you are you selling
  • Content marketing and planning
  • Running your business online
  • Group advisement and support begin with program partnerships
  • Analytics: Industry Report Development
  • Reading reports that drive sales

Completion of the TA Program you will receive a completed website:

  • Online Infrastructure Setup
  • Functional Website
  • Digital Marketing Accounts Setup
  • Digital Marketing Strategy
  • Content Plan
  • Editorial Calendar
  • Digital Marketing Reporting
  • Digital Marketing Sales

After submitting your application

Applicants are committing to a six-month training course meeting once a week virtual for 2 hours.

Applicants who participate fully in the program will receive a Chrome Book.

Applicants will be notified by email if accepted into the program. 

If you have questions regarding the Bridging the Digital Divided - Beauty Edition,  please email Tanesia Greer at tgreer@miwf.org 

Apply
Opens
Feb 17 2025 12:00 AM (EST)
Deadline
Apr 9 2025 12:00 AM (EDT)